Is it too late for Saab to bounce back and make it’s mark in the Canadian automotive market? When General Motors acquired Saab, Saab was pushed to the sidelines of the market and consequently lost a lot of its market share. Now in the midst of dwindling sales, well-publicized financial woes and a brand that continues to crumble, my team, Creative Copy, examines the once prestigious automaker and recommends a solution for Saab to become successful.

This presentation was put together by me and my wonderful team members in MKTG 1102 at BCIT. I designed the title card and layout in PowerPoint. The video above is a clip of my own speaking parts (introduction, company profile). It’s easily one of my proudest groups projects because everyone contributed and performed well during the presentation. And yes, we did get an A on it. =) I’m only in first year of my program but I’m looking forward to doing these types of projects. Its very rewarding ttcollaborative efforts succeed.

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